Operations Manager with Marketing Expertise

With over five years of experience as a Marketing and Branding Specialist, I bridge the gap between creative vision and operational precision to drive measurable growth. I specialize in aligning high-level strategy with technical execution, having led cross-functional teams of designers and developers to turn complex visions into scalable systems. Technical Marketing & Operations Skills Funnel & Web Development: Expert in building and optimizing high-converting funnels and websites using GoHighLevel, WordPress, and Shopify. Paid Media & Analytics: Proficient in managing and tracking Meta Ads, Google Ads, and Google Pixel to monitor KPIs and performance outcomes. Project Management Tools: Advanced user of Asana, Monday.com, Trello, Notion, and Slack for workflow coordination and team alignment. Creative & Design Suites: Skilled in Canva, Adobe Photoshop, Capcut, and Figma for directing and producing digital brand assets. Automation & Systems: Experienced in implementing Zapier and AI-powered software to streamline operations and improve delivery efficiency.

I approach design with an emphasis on customer psychology and imaginative execution to create high-end visual identities. My experience as an art director and designer allows me to bridge the gap between creative vision and technical precision, ensuring every asset—from a minimalist logo to a complex web interface—is both polished and purposeful. Design & Art Direction Skills Brand Identity & Art Direction: I craft compelling, cohesive brand identities and provide creative development across narrative film and digital projects. UX/UI & Web Design: I ensure a seamless user experience across websites, funnels, and platforms using Figma, WordPress, and Shopify. Social Media & Content Strategy: I design and implement creative content strategies for social media to drive engagement and leave a lasting impression. Graphic Design & Creative Assets: I am proficient in producing high-quality static and video assets using Canva, Adobe Photoshop, and Capcut. Project & Team Leadership: I have extensive experience directing creative strategy and leading cross-functional teams of designers to maintain brand consistency.

With a systems-level understanding of how teams and workflows interact, I bring order to complexity through clear coordination, ownership, and execution. My background as a founder and operations lead allows me to manage the full project lifecycle—from establishing SOPs and process mapping to monitoring KPIs and ensuring quality control across all deliverables. Operations & Project Management Skills Workflow & Process Engineering: Expert in process mapping, creating SOPs, and implementing quality assurance measures to standardize delivery and improve consistency. Team & Resource Leadership: Proven ability to lead cross-functional teams of up to 15 members, managing end-to-end project coordination across multiple concurrent client accounts. Project Management Ecosystems: Advanced proficiency in Asana, Monday.com, Trello, Notion, and Airtable for tracking timelines and maintaining alignment. Client & Stakeholder Relations: Extensive experience in relationship management, overseeing onboarding, and providing technical or legal support for high-volume client bases. Operational Optimization: Skilled in using Zapier and Slack to automate workflows and streamline communication, ensuring businesses remain scalable and efficient.

I lead social media initiatives by focusing on the intersection of brand consistency and authentic audience connection. With experience managing cross-functional teams of designers and editors, I ensure that every post, podcast, and campaign is executed with precision and aligned with the overarching marketing strategy. My approach is centered on building organic engagement while utilizing data-driven insights to optimize performance across all digital platforms. Social Media & Content Management Skills Creative Strategy & Direction: Directing the creative strategy for digital assets to ensure all social media content remains polished and professional. Multi-Platform Management: Extensive experience managing presence and engagement across Instagram, Facebook, and Podcast platforms. Community Engagement: Leading engagement initiatives and coaching programs to build and maintain strong relationships with online communities. Campaign Coordination: Managing the full lifecycle of social media campaigns, from initial content creation to tracking performance KPIs. Content Production: Proficient in overseeing the production of high-quality static images and video content using Canva, Adobe Photoshop, and Capcut. Tool Integration: Utilizing Meta Business Suite, Google My Business, and scheduling tools to streamline workflows and monitor audience growth.

Campaign & Content Coordination: Expert at managing campaign calendars, creative briefs, and cross-functional alignment between designers, editors, and stakeholders. Workflow Automation: Skilled in using Zapier and AI-integrated tools to automate repetitive tasks and bridge communication gaps between different platforms. Agile Methodology: Experienced in leading teams of up to 15 members through the full project lifecycle, ensuring timelines are met without compromising quality. Systems Management: Advanced proficiency in Asana, Monday.com, Trello, Notion, and Airtable for tracking high-volume deliverables.

I specialize in creating seamless, high-converting digital experiences by bridging the gap between aesthetic design and functional performance. With five years of experience as a developer and product manager, I oversee the full lifecycle of web projects—from initial wireframing to quality assurance and final rollout. My approach focuses on aligning a brand’s unique vision with a user-centric layout that ensures every funnel and interface is both polished and purposeful.Web Design & Layout Skills DTC & E-commerce Strategy: Expert in building and optimizing high-performance online stores and landing pages specifically for Shopify and WordPress ecosystems. UX/UI Frameworks: Proficient in designing intuitive user interfaces and experiences that streamline the customer journey across coaching platforms and digital funnels. Full-Funnel Optimization: Skilled in implementing and refining conversion-focused funnels, ensuring all technical elements like tracking pixels are correctly integrated. Systemic Web Management: Experienced in overseeing large-scale web development projects, leading teams of up to 15 developers to ensure timelines and quality standards are met. Domain & Hosting Administration: Hands-on experience managing backend technicalities, including GoDaddy configurations and site maintenance. Design & Development Stack Platforms: Shopify, WordPress, and GoHighLevel. Design Tools: Figma, Canva, and Adobe Photoshop. Technical Infrastructure: GoDaddy, Google Pixel, and AI-powered development software.

Full-Stack Funnel Building: Expert in designing, building, and optimizing high-converting sales funnels specifically within the GoHighLevel ecosystem. Lifecycle Marketing: Experienced in managing email journeys, webinars, and coaching program engagement initiatives to increase customer lifetime value. Platform Integration: Proficient in connecting marketing platforms with Shopify, WordPress, and CRM systems to ensure data accuracy and seamless user transitions.

Brand Consistency: Proven track record of directing creative strategy across digital assets, ensuring all video and static content aligns with the core brand identity. Visual Storytelling: Background in narrative film production (Line Producer) which informs a unique approach to digital marketing and audience engagement. Quality Assurance: I provide rigorous oversight on all creative outputs, from initial concept to the final polished asset, ensuring high-market standards.

Relationship Management: Extensive experience managing a high volume of clients (up to 300+) simultaneously, overseeing onboarding and long-term satisfaction. Technical & Legal Support: Skilled in handling complex client inquiries involving technical troubleshooting, accounting, and regulatory documentation. Retention Strategy: Focused on aftersales support and maintaining strong, transparent communication to reduce churn and build brand loyalty.