Amazon VA and Shopify - Operation Management

Highly accomplished and results-driven Amazon Store Manager with extensive experience in end-to-end e-commerce operations, customer relationship management, and strategic growth initiatives. Proven ability to optimize product listings, manage inventory, execute effective marketing campaigns, and deliver exceptional customer service, consistently exceeding sales targets and enhancing brand loyalty. Adept at leveraging data analytics to drive performance improvements and ensure compliance with platform policies.

Experienced in Amazon Seller Central account management including listing creation, inventory control, account health monitoring, order processing, and performance optimization.

Platform Management: Managed and updated website content, including product listings, images, and descriptions on the Shopify platform to ensure accuracy and relevance. Customer Aftersales & Support: Provided comprehensive aftersales support and resolved customer service inquiries for a Shopify-based business, ensuring customer satisfaction and retention. E-commerce Operations: Coordinated new product launches and managed promotional campaigns, sales events, and special offers on the Shopify store. Website Optimization: Implemented on-page SEO strategies (keyword optimization, meta tags) to improve search engine visibility and conducted A/B testing on landing pages and calls-to-action to enhance performance and user experience. Analytics & Performance: Monitored website performance, traffic, and user behavior using tools like Google Analytics to identify and implement improvements. Collaboration: Worked with internal teams (marketing, sales, product development) and external web developers to troubleshoot issues, implement new features, and improve the overall Shopify site functionality and user experience.

Amazon Catalog Management Specialist handling variation listings, flat file uploads, listing fixes, suppression issues, and backend optimization for clean, scalable catalogs.

Expert in Amazon listing management including title optimization, bullet points, keyword integration, image coordination, and continuous listing improvements for higher ranking.

Ecommerce customer support specialist handling order inquiries, returns, refunds, and customer communication while maintaining high satisfaction and brand reputation.

Meta Suite & Social Media Management Skills: Campaign & Ad Management: I planned and started promotional campaigns and special offers on Meta platforms like Facebook and Instagram. This helped increase website traffic and sales. Utilized Facebook Ads Manager to create, manage, and optimize advertising campaigns, including audience targeting and budget allocation. Monitored campaign performance against key metrics to ensure high ROI and meet marketing objectives. Content & Community Management: Managed content updates for official brand pages on Facebook and Instagram, ensuring alignment with marketing campaigns and product launches. Employed Creator Studio to schedule posts, manage content, and interact with the online community. Addressed and resolved customer service inquiries and feedback received via social media platforms, enhancing brand reputation and customer relationships. Analytics & Performance: Analyzed performance metrics and audience insights from Meta Business Manager to inform content strategy and optimize future campaigns. Tracked and reported on key performance indicators (KPIs) to evaluate the effectiveness of social media initiatives. Platform Proficiency: Proficient in using key Meta Suite tools, including Facebook Business Manager, Ads Manager, and Creator Studio, for comprehensive social media management.

Proficient in Keepa for product analysis, price tracking, sales trends, and data-driven decision making to support product research and pricing strategies.

Amazon keyword management expert using data-driven keyword research and optimization to improve organic ranking, search visibility, and product discoverability.

Experienced in Helium 10 for keyword research, listing optimization, competitor analysis, and product validation to drive Amazon SEO and sales growth.

Proficient in SellerAmp SAS for product sourcing, profitability analysis, ROI calculation, and quick decision-making for Amazon FBA/FBM business models.