Social Media Strategist – Viral Growth for a Black

**Job Description:** - SPECIALIZE IN TIKTOK
I’m looking for a social media expert to help me go **viral** on TikTok and Instagram by crafting an aesthetic, engaging, and educational content strategy. My brand revolves around being a **"Plant Mommy"**, but with a twist—I’m also pregnant, so I want to play on that double entendre. My content should be visually appealing, rich in purpose, and teach viewers something, whether it’s about my pregnancy journey or plant care.

Since I am a **Black woman**, I want a strategist who understands Black culture, can relate to my identity, and knows how to create content that resonates with my audience.

### **Responsibilities:**
- Develop a content strategy that blends **pregnancy and plant care** in a unique and engaging way.
- Research and stay ahead of **viral trends** on TikTok and Instagram.
- Create a posting schedule optimized for **maximum reach and engagement**.
- Provide creative direction for **aesthetic, high-quality visuals** that fit my brand.
- Suggest captions, hashtags, and audio that align with trending content.
- Identify collaboration and partnership opportunities to expand my reach.
- Analyze performance metrics and adjust strategies accordingly.

### **Requirements:**
- **Deep understanding of Black culture** and viral trends in the social media space.
- Experience growing TikTok and Instagram pages, preferably in lifestyle, beauty, or plant-based content.
- Strong knowledge of **aesthetic content creation** (mood boards, themes, color palettes).
- Up-to-date with **TikTok and Instagram trends, audios, and algorithms**.
- Experience in **educational content creation** that is both engaging and visually appealing.
- Strong research skills to find trending topics related to **pregnancy, plant care, and wellness**.
- Ability to craft content that feels personal, **authentic, and relatable**.

### **How to Apply:**
Send your portfolio, links to accounts you’ve helped grow, and a short strategy on how you’d approach making my content go viral.