Social Media Manager [Remote |Part-Time]

Position Overview
As our Social Media Manager, you will be responsible for managing social media accounts for real estate professionals and brands. You'll help plan content, write captions, schedule posts, monitor performance, and identify opportunities to improve engagement and reach.

This role requires someone who understands social media marketing beyond simply posting content. We are looking for someone who can think strategically, identify trends, and contribute ideas that help our clients stand out in a competitive market.

Responsibilities
Social Media Management
- Manage multiple social media accounts across Instagram, Facebook, LinkedIn, and TikTok
- Schedule and publish content according to content calendars
- Maintain posting consistency and quality standards
- Monitor account performance and engagement metrics
- Recommend content improvements based on analytics

Content Planning & Strategy
- Assist with monthly content calendar creation
- Research industry trends, topics, and content opportunities
- Develop content ideas tailored to real estate audiences
- Identify trending audio, reels, and content formats
- Collaborate with the team to execute content campaigns

Content Creation Support
- Write engaging captions aligned with client brand voice
- Create graphics and carousel posts using Canva
- Organize content assets and maintain content libraries
- Assist with short-form video content planning
- Create and optimize hashtags and post descriptions

Community Management
- Monitor comments, messages, and notifications
- Respond to inquiries when appropriate
- Support audience engagement initiatives
- Identify potential leads and engagement opportunities

Reporting & Analytics
- Generate monthly social media performance reports
- Track growth, engagement, reach, and content performance
- Present insights and recommendations for improvement
- Monitor competitor and industry trends

Requirements
Must-Have Qualifications
- Minimum 1 year of experience managing social media accounts
- Previous experience working with real estate agents, teams, brokerages, or real estate marketing agencies
- Strong understanding of Instagram, Facebook, TikTok, and LinkedIn best practices
- Excellent written English and communication skills
- Experience creating content calendars
- Strong attention to detail and organizational skills
- Ability to manage multiple client accounts simultaneously
- Ability to work independently and meet deadlines

Preferred Qualifications
Experience with:
- Canva
- Metricool
- Meta Business Suite
- Later, Buffer, or similar scheduling platforms
- ChatGPT and AI tools
- CapCut
- Google Workspace
- Asana, ClickUp, or project management software
- Real estate marketing and personal branding

How to Apply
To help us identify candidates who pay attention to details, please begin your application with:
"Content drives conversations."

Please include:
- Your resume.
- A short introduction about yourself.
- Your social media management experience.
- Your real estate industry experience.
- Links to accounts you have managed.
- Examples of content you created (your portfolio) [graphics, captions, reels, content calendars, etc.].
- Your experience with Canva, Metricool, CapCut, and AI tools.
- Your expected monthly salary.

Bonus Question
- Describe one social media strategy you would use to help a real estate agent increase engagement on Instagram over the next 90 days.

We are looking for someone who can think beyond posting and contribute ideas that drive real business results.