Social Media & Graphic Design Specialist

Job Description:

We are looking for a creative and organized Social Media Manager with a strong background in graphic design to join our team as a virtual assistant. This role combines social media management and graphic design, making it perfect for a candidate skilled in visual storytelling, content planning, and digital branding. You will be responsible for designing engaging social media content, creating graphics for sales materials, and scheduling posts across various platforms.

Key Responsibilities:

-Develop visually appealing graphics for social media posts, promotional materials, and other marketing documents using Canva and Adobe Photoshop.
-Plan and schedule social media content across platforms, ensuring brand consistency and audience engagement.
-Collaborate with the marketing team to brainstorm and create content that aligns with business goals and marketing strategies.
-Monitor social media channels for engagement, responding to comments, messages, and fostering community interactions.
-Analyze social media metrics and provide reports to help optimize and improve content strategies.
-Stay current on social media trends, design trends, and industry best practices to keep content fresh and relevant.

Qualifications:

-Proven experience as a Social Media Manager or Graphic Designer, with a strong portfolio of social media graphics and marketing materials.
-Proficiency in Canva and Adobe Photoshop; familiarity with other Adobe Creative Suite tools is a plus.
-Experience scheduling social media posts using tools like Hootsuite, Buffer, or similar.
-Strong understanding of social media platforms (Facebook, Instagram, Twitter, LinkedIn, etc.) and best practices for each.
-Ability to work independently, manage multiple tasks, and meet deadlines.
-Excellent written and verbal communication skills in English.

Preferred Skills:

-Basic video editing skills and familiarity with tools like Adobe Premiere Pro or Canva’s video features.
-Understanding of branding principles and digital marketing.
-Experience with social media analytics tools and the ability to interpret data into actionable insights.

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