Sales Development Representative (SDR)

Position Type
Remote Full-Time or Part-Time Independent Contractor
We are primarily seeking full-time professionals; however, qualified part-time candidates are encouraged to apply. We especially welcome professionals with senior living, home care, healthcare, customer service, business development, or sales experience who are interested in a flexible remote opportunity.
Compensation
Journey offers a highly competitive pay structure designed to reward performance, consistency, and results.
Successful SDRs have the opportunity to earn substantial commissions and performance bonuses by generating qualified opportunities and helping fuel the Company's growth.
In addition to commissions, SDRs may qualify for performance-based incentives, including:
Qualified meeting bonuses
Opportunity creation bonuses
Quarterly sales performance bonuses
Strategic account bonuses
Multi-community operator incentives
Enterprise account incentives
This role is ideal for motivated professionals who want to be rewarded directly for the value they create and the business opportunities they generate.
Detailed commission and incentive information will be provided during the interview process.
Reports To
Chief Growth Officer (CGO)
About Journey
Journey is a purpose-built CRM and growth platform designed specifically for senior living and home care providers.
Built by industry professionals with decades of experience serving senior living and home care organizations, Journey helps operators streamline sales, improve occupancy, strengthen customer engagement, and gain greater visibility into performance.
We believe technology should simplify operations, improve outcomes, and support the people delivering care every day.
Position Overview
Journey is seeking energetic, relationship-driven professionals to join our team as Sales Development Representatives (SDRs).
The SDR serves as the first point of contact for prospective customers and plays a critical role in generating qualified sales opportunities for the organization.
This role focuses on prospecting, outreach, lead qualification, relationship building, and appointment setting. SDRs work closely with Journey's Senior Solutions Advisors and leadership team to identify organizations that may benefit from Journey's platform and schedule qualified discovery meetings.
Successful candidates will possess strong communication skills, professionalism, persistence, and a genuine interest in helping organizations improve their sales, marketing, and customer engagement operations.
Key Responsibilities
Lead Generation & Prospecting
Identify prospective senior living and home care organizations
Research target accounts and decision makers
Build and maintain prospect lists
Conduct outbound prospecting through phone, email, LinkedIn, referrals, and networking
Generate qualified opportunities for the sales team
Lead Qualification
Conduct initial discovery conversations
Identify customer needs, challenges, and goals
Qualify prospects based on established criteria
Gather relevant business information
Determine next-step opportunities
Appointment Setting
Schedule qualified meetings and product demonstrations
Coordinate calendars with Senior Solutions Advisors and leadership
Ensure prospects are properly prepared for meetings
Maintain communication prior to scheduled appointments
CRM Management
Maintain accurate CRM records
Document outreach activities
Update lead and opportunity information
Track prospect engagement and follow-up activities
Relationship Building
Establish trust and credibility with prospects
Maintain professional and consistent communication
Build relationships with executive directors, administrators, marketers, sales leaders, owners, and operators
Industry Representation
Represent Journey professionally at conferences, webinars, networking events, and trade shows
Support lead generation initiatives and marketing campaigns
Promote Journey's mission and value proposition
Required Skills & Qualifications
Candidates must possess strong communication skills and demonstrate the ability to build relationships and generate business opportunities.
Required qualifications include:
Minimum 1–3 years of sales, customer service, business development, recruiting, hospitality, account management, or relationship management experience
Excellent verbal and written communication skills
Strong interpersonal and relationship-building abilities
Professional phone presence
Comfortable speaking with executive-level decision makers
Strong organizational and time management skills
Self-motivated and results-oriented
Ability to work independently in a remote environment
Reliable internet access and remote work capabilities
Experience using CRM systems or similar business software

Nice to Have Skills & Experience
While not required, the following skills and experiences would be highly beneficial:
Senior living experience
Home care experience
Property management experience
Healthcare industry experience
SaaS sales experience
CRM software experience
Lead generation experience
Appointment setting experience
Call center experience
Recruiting experience
Customer success experience
Existing industry relationships
Success Metrics
Sales Development Representatives may be evaluated based on:
Outbound activities completed
Qualified meetings scheduled
Qualified opportunities generated
Opportunity conversion rates
CRM compliance and activity tracking
Professional representation of the Journey brand
Contribution to pipeline growth
What Success Looks Like
Successful SDRs become trusted ambassadors for the Journey brand who:
Generate consistent qualified opportunities
Build meaningful industry relationships
Maintain a strong and healthy sales pipeline
Support revenue growth
Represent Journey with professionalism and integrity
Work Environment
This is a remote full-time or part-time independent contractor position.
Journey is primarily seeking full-time SDRs; however, qualified part-time candidates are encouraged to apply.
SDRs are responsible for managing their schedules while meeting performance expectations and maintaining responsiveness to prospects, customers, and Company leadership.
Travel may be required from time to time for approved conferences, customer meetings, industry events, and networking opportunities.
Equal Opportunity Statement
Journey is committed to fostering a professional, inclusive, and respectful work environment. We welcome qualified candidates from diverse backgrounds who share our commitment to serving the senior living and home care industries with excellence.