Media Buyer - Facebook (Meta)

Position Overview:
The Facebook Media Buyer will be responsible for planning, executing, and optimizing Facebook (Meta) ad campaigns to generate leads and drive results for our landscaping and remodeling clients. The ideal candidate will have at least 3 years of media buying experience, a deep understanding of Facebook (Meta) advertising, and specific expertise in the landscape construction industry. In this role, you will work closely with content, design, and sales teams to drive lead generation and business growth.

Key Responsibilities:
- Develop and manage Facebook (Meta) ad campaigns that target potential customers for landscapers and remodelers.
- Create, optimize, and test ad creatives, audience segments, and ad copy to maximize ROI and lead generation.
- Analyze performance metrics and data insights to refine strategies and optimize campaigns in real-time.
- Monitor and manage daily ad spend, ensuring campaigns stay within budget and achieve the desired KPIs.
- Work closely with the content team to ensure ad creatives are aligned with client branding and messaging.
- Collaborate with the sales team to optimize lead generation strategies and improve conversion rates.
- Use GHL (GoHighLevel) to manage leads, track performance, and implement automation workflows.
- Communicate with clients regularly through Slack to provide campaign updates, insights, and recommendations.
- Stay up to date with changes in Facebook (Meta) advertising best practices and industry trends, especially as they relate to the landscape construction and remodeling sectors.

Required Skills and Experience:
- 3+ years of experience in media buying, with a proven track record of success in running Facebook (Meta) ad campaigns.
- Experience in the landscape construction industry – Familiarity with the unique challenges and customer profiles within this sector.
- Proficient in Facebook Ads Manager and other related tools for campaign setup, optimization, and reporting.
- Experience using GHL (GoHighLevel) for managing leads, automations, and client communication.
- Strong analytical skills with the ability to interpret data and make data-driven decisions.
- Excellent communication skills and experience collaborating with cross-functional teams.
- Familiarity with Slack for internal communication and client updates.
- Detail-oriented with the ability to handle multiple campaigns simultaneously.

Bonus Skills:
- Knowledge of other advertising platforms (Google Ads, TikTok, etc.) is a plus.
- Previous experience working with businesses in the remodeling, construction, or home services industries.

Why Join Us?
- Work with a dynamic team in an exciting and growing industry.
- Flexible, remote work environment.
- Opportunities for growth and professional development.
- Collaborate with clients and help them achieve real business results.

How to Apply:
If you are a results-driven Facebook Media Buyer with experience in the landscape construction or remodeling industry, we’d love to hear from you! Please submit your resume, examples of previous successful campaigns, and a brief cover letter explaining why you’re the perfect fit for this role.

If you’ve read the job description up to this part, you're doing great!
This is an important detail to check if you're a detail-oriented person.
At the end of your application, please include your NAME followed by the code "SFA"

APPLY NOW!

Our team will be in touch with you soon regarding your next steps!
We like to move quickly and effectively!