Head of Media Buying

Senior Digital Media Buyer / Head of Media Buying / T-Shaped Performance Marketer
Sales and Marketing · (Remote)

Overview:
We are seeking a talented and experienced Senior Digital Media Buyer / Head of Media Buying / T-Shaped Performance Marketer to join our team and help drive the success of our two 7-figure brands in the personal development, wellness, and health supplements niche. Our ideal candidate is someone with a proven track record in handling at least $5,000 USD in daily omnichannel or mostly Meta/FB ad spend.

As our Media Buying Strategist, you will be creating and managing campaigns while driving conversions, preparing strategies, and identifying gaps that can be optimized. You need to move and adapt fast to the pace that's required and consistently generate new ideas on how we can capture market share.

This is NOT for you if:

- You're looking for a side hustle or want to handle multiple clients
- You plan to outsource the work or apply an agency model
- You want to pursue other passions or businesses that would significantly divert your energy and focus from this role
- You're a "push button" media buyer without a strong grasp of media buying math/economics, data analysis, and data-driven
planning
- You're not willing to continuously upskill and stay at the cutting edge of your craft
- You're NOT a team player who's willing to collaborate and hold oneself accountable

While we deeply respect the hustle and entrepreneurial drive, for this role we are seeking an intrapreneur - someone who will bring that same drive, creativity, and initiative, but focus it exclusively on propelling our organization to new heights. If you're ready to channel your entrepreneurial spirit into accelerating the growth of an already successful company, then this is the perfect opportunity for you.

What's In It For You:

Be part of a successful and rapidly growing team managing multiple 7-figure brands
Opportunity to make a significant impact and unlock greater rewards as we scale
Fully remote role with competitive compensation and non-monetary benefits
Accelerated career growth and skill development with real-world experience and feedback

At Mettlence, we invest heavily in our own marketing, and you will have the opportunity to learn from real-world situations and receive feedback that will help you grow quickly. We want someone who's highly skilled and confident, but not arrogant, and willing to learn and improve. If you are a talented T-Shaped Performance Marketer who wants to be part of a successful team and continuously stay at the cutting edge of your craft, we encourage you to apply.

Are you our Ideal Candidate? Here's what we're looking for:

Our ideal candidate is someone who aligns with our core values while possessing A-player qualities. To make it clear for anyone who wants to join us, you can check out our Culture Slide Deck here: Upgrade to see actual info

Job Qualifications:
-Minimum of 2 years experience as a Digital media buyer
-More than $1 million USD in lifetime ad spend with a minimum ROAS of 2
-Adept with media buying math/economics, analyzing data, and data-driven media planning
-Ability to manage and prioritize multiple projects simultaneously
-Strong analytical skills and data-driven thinking
-Up-to-date with the latest trends and best practices in digital marketing
-Demonstrate ability to work autonomously with a high level of self-initiative in a KPI-driven role
-Growth mindset and willingness to continuously upskill and stay at the cutting-edge

*This is a fully remote position, but you are expected to be reachable and online from 10am-6pm, Mon-Fri. We are looking for someone to work with us exclusively in this role (no agency model, outsourcing, multiple clients, or significant side projects).

Summary of Responsibilities:

-Brainstorm new and creative advertising angles and marketing strategies
-Plan, monitor, and execute digital marketing campaigns
-Measure and report performance of all paid advertising based on Return on Ad Spend (ROAS)
-Identify trends and insights, optimize ad expenditure and performance
-Plan, execute, and measure experiments and conversion tests
-Collaborate with internal teams to create landing pages and optimize conversion rates
-Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer
touchpoints

Hiring Process:

The hiring process will consist of an assessment, initial interview, and final interview. In the interviews, you will be asked to provide proof that you are not handling other paid ads accounts.

Equal Opportunity Employer:

Mettlence is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

If you have the right mindset, skillset, and desire to fight alongside our team day-in and day-out to make a real difference, then we want to hear from you. This is an exciting opportunity to have a major impact and accelerate your growth. Apply now and join us in shaping the future of our brands and unlocking your full potential as an intrapreneur!

Interested? Apply Here: Upgrade to see actual info*