Google Ads Specialist

Sona is a B2B software platform designed for demand-generation marketers. Our dynamic team is growing, and we are seeking a Google Ads Specialist to create, manage, and optimize paid search campaigns. We’re looking for someone who is ambitious, understands search engine advertising trends, has proven experience in lead gen, and has the ability to work autonomously.

We value creativity, problem-solving skills, and a passion for marketing. You should be fast-paced, eager to learn, results-focused, and have a desire to expand your knowledge related to social media marketing. This role will involve working together with Sona's teams from various functions.

If you're eager to work on exciting projects and to continuously learn and grow, we'd love to hear from you.

Job Responsibilities:

- Create, manage, and optimize Google Ads campaigns, including search, display, and video ads.
- Monitor and analyze campaign performance daily.
- Use data-driven insights to optimize ad spend, targeting, and creatives to maximize ROI.
- Collaborate with our creative team to develop compelling ad creatives.
- Run A/B tests to identify high-performing targeting combinations
- Monitor bids, budget caps, quality scores, and other metrics.
- Update keyword lists and manage campaign strategies.
- Monitor and track KPIs including alerting others when problems exist
- Grow your expertise in both technical best practices and soft skills.

Qualifications
- Minimum of 3+ years of hands-on experience running Google Ads campaigns, and running monthly budgets greater than $50K per month
- Proven track record in direct response marketing, with the ability to create ad angles and strategies that drive conversions.
- Ability to analyze data, draw insights, and develop strategies for improved performance. Proficient in using spreadsheets and data visualization tools.
- Excellent verbal and written communication skills. Ability to articulate complex ideas and strategies clearly and persuasively.
- Highly organized with strong attention to detail. Ability to manage multiple campaigns and projects simultaneously.
- Experience with using Asana or Linear for task assignments, timeline creation, and reporting.
- Strong client-facing and internal communication skills.
- Have experience working with US customers in a similar role (e.g., marketing assistant, digital marketer).
- Are willing to work US hours (ranging from EST to PST).

Bonus if:
- You have experience with YouTube Ads
- You have experience with Meta Advertising
- You have ad copywriting experience and an accompanying portfolio

Training for the position will be provided.

**How to Apply**

Please provide videos that you have edited with your application.
In your email, please do the following to have your application considered:

1. Include the keyword: SONAGOOGLEADS in the subject line. Your application will then get automatically sorted for consideration.
2. Include a CV, resume, scripts, and project examples with your application. As part of the interview process, we'd like to collaborate on an initial trial project. Further details will be provided following a successful interview.

Thanks!

PHP 40,000 to PHP 80,000
Training for the position will be provided.

**How to Apply**

Please provide videos that you have edited with your application.
In your email, please do the following to have your application considered:

1. Include the keyword: SONAGOOGLEADS in the subject line. Your application will then get automatically sorted for consideration.
2. Include a CV, resume, ad copy, and any project examples with your application. As part of the interview process, we'd like to collaborate on an initial trial project. Further details will be provided following a successful interview

Thanks!