Email Marketing Specialist (E-commerce & B2B Focus)

Job Title: Email Marketing Specialist (E-commerce & B2B Focus)
Location: Remote (Philippines)
Job Type: Part-Time
About Moss Amigos:
At Moss Amigos, we're a fast-paced and dynamic company where we value driven individuals who want to be paid well and grow their careers. We expect you to clock in daily, work collaboratively across departments, and understand that improvement comes from putting in your best work every day. We hold weekly 1:1s, team meetings, and monthly company-wide all-hands.
Every team member takes ownership of their function and reports to everyone else, fostering a culture of accountability and mutual motivation. There are times when work surges, and with it, the potential for transitioning into a full-time role. Join us and be part of a team that's dedicated to setting new standards in the indoor plant industry.
Job Overview:
We seek an experienced Email Marketing Specialist with a strong focus on e-commerce campaigns using Klaviyo and a secondary role in B2B communications via HubSpot or Faire. The ideal candidate will have a deep understanding of customer lifecycle marketing and strategies to increase Direct-To-Consumer (DTC) Lifetime Value (LTV). This role involves creating and managing email marketing strategies that not only drive e-commerce sales but also build and maintain enduring relationships with our B2B plant store partners.
Key Responsibilities:
Design and execute effective e-commerce email marketing campaigns using Klaviyo, with a focus on customer lifecycle marketing to enhance DTC LTV.
Develop strategies to nurture customer relationships over decades-long lifecycles, recognizing the unique longevity of our product.
Create targeted marketing campaigns for seasonal and timeless accessories to enhance customer engagement and increase sales.
Utilize lifecycle marketing techniques to introduce and promote a diverse range of accessories, catering to different seasons and customer preferences.
Analyze campaign performance, leveraging data to refine and optimize email marketing strategies.
Develop and manage B2B email communications for plant store partners using HubSpot.
Implement targeted lifecycle marketing strategies to nurture leads, increase customer engagement, and maximize LTV in the e-commerce domain.
Analyze and report on campaign performance, utilizing data to refine and optimize strategies.
Work collaboratively with the marketing team to ensure brand consistency and message alignment across all platforms.
Stay abreast of the latest trends in email marketing, applying best practices to both e-commerce and B2B marketing efforts.
Proficiency in Stripo email builder is advantageous.

Qualifications:
Must be familiar with G-Suite (Gmail, etc) and can work US-based hours on occasion.
Demonstrated experience in e-commerce email marketing, particularly with Klaviyo.
Knowledge and experience in B2B email marketing, preferably with HubSpot.
Strong understanding of customer lifecycle marketing and strategies to increase DTC LTV.
Excellent writing, editing, and proofreading skills.
Ability to analyze campaign data and make informed strategy adjustments.
Familiarity with Stripo email builder is a plus.
Exceptional organizational and time-management skills.
Based in the Philippines with fluent English communication skills.
Compensation and Benefits:
Competitive salary package.
Opportunities for professional development in a growing, innovative company.
A role that offers impact and contribution to sustainability and customer satisfaction.
Application Process:
To apply, submit a resume and a cover letter. Your cover letter should emphasize your experience in e-commerce email marketing with Klaviyo, your understanding of customer lifecycle marketing, and any B2B marketing experience, particularly with HubSpot.
Moss Amigos is an equal opportunity employer. We value diversity and are committed to creating an inclusive environment for all employees.