Digital Marketing and Social Media Specialist

Job Title: Digital Marketing and Social Media Specialist

Company: Worldeyecam

Location: Remote (Philippines)

Working hours: USA time zone. Pacific Standard Time PST from 7am to 5pm PST

**About Us:**
Worldeyecam is a leading provider of top-quality security camera systems and accessories. We specialize in offering comprehensive surveillance solutions for residential and commercial clients. Our product range includes high-performance bullet cameras, dome cameras, network video recorders (NVRs), hard drives, and cabling.

**Job Description:**
We are seeking a talented and creative Digital Marketing and Social Media Specialist to join our team remotely. The ideal candidate will be responsible for developing and executing digital marketing strategies to enhance our online presence and drive sales. This role requires a blend of strategic thinking, creativity, and technical skills.

**Key Responsibilities:**
- **Social Media Management**: Manage and grow our social media accounts (Facebook, Instagram, LinkedIn, Twitter). Create and schedule engaging content, including posts, stories, and ads.

- **Content Creation**: Develop high-quality, engaging content for social media, blog posts, newsletters, and other digital platforms.

- **SEO Optimization**: Implement SEO best practices to improve the visibility of our website and products in search engine results.

- **Email Marketing**: Create and manage email marketing campaigns, including newsletters and promotional emails. We use constantcontact.

- **Analytics and Reporting**: Monitor and analyze the performance of digital marketing campaigns using tools like Google Analytics, and provide regular reports with insights and recommendations.

- **Ad Campaigns**: Plan and execute pay-per-click (PPC) and social media advertising campaigns to drive traffic and conversions.

- **Collaborate**: Work closely with the sales and technical teams to understand product specifications and customer needs, and tailor marketing strategies accordingly.

**Qualifications:**

- **Experience**: Proven experience in digital marketing and social media marketing, preferably in the tech or security industry.

- **Skills**: Proficiency in social media platforms, Google Analytics, SEO tools, and email marketing software.

- **Content Creation**: Strong content creation skills, including graphic design and video editing.

- **Communication**: Excellent written and verbal communication skills.

- **Analytical Thinking**: Ability to analyze data and make informed decisions to optimize marketing strategies.

- **Creativity**: Innovative and creative thinking to develop engaging marketing campaigns.

**Benefits:**
- Competitive salary
- Flexible work hours
- Opportunity to work remotely
- Professional growth and development opportunities
- Collaborative and dynamic team environment

**How to Apply:**
If you are passionate about digital marketing and social media, and want to be part of a dynamic team, we’d love to hear from you! Please send your resume, portfolio, and a cover letter detailing your relevant experience to resumes@worldeyecam.com