Digital Marketing Specialist Virtual Assistant

About the Role
We are seeking a highly creative and organized Digital Marketing Specialist VA who can start immediately. In this part-time position, you will be responsible for a range of digital marketing and administrative tasks, including funnel creation, email marketing, social media management, website and landing page design, graphics and video editing, and more. This role offers the opportunity to work closely with a growing business, contribute to its expansion, and help drive marketing campaigns to success.

Key Responsibilities (any of the following or a combination thereof):

Funnel Creation and Management

- Design and maintain marketing funnels tailored to client needs.

- Optimize and update existing funnels for performance.


Email Campaigns

- Create email sequences, newsletters, and campaigns.

- Manage CRM systems, including segmentation and list hygiene.

- Track and report on campaign performance.

Social Media Management

- Design, schedule, and post on various social platforms.

- Monitor engagement metrics and provide performance insights.

Website & Landing Page Design

- Build and optimize pages on platforms like Kajabi, WordPress, GoDaddy, etc.

- Ensure responsive design and seamless user experience.

Graphics & Video Editing

- Create and edit social media graphics, banners, and video content (long-form and short-form).

- Provide unlimited revisions until the client is fully satisfied.

Online Course Preparation

- Develop online courses using Kajabi (or other required platforms).

- Ensure course content is organized and user-friendly.

Administrative Support

- Manage calendars, appointments, and schedules.

- Handle document preparation, data entry, and file organization.

Customer Support

- Address customer inquiries via email or chat.

- Manage support tickets and escalate issues as needed.

Marketing Assistance

- Research target audiences and market trends.

- Create promotional materials and assist with PR/outreach.

Event Coordination

-Plan and support virtual events, webinars, and live sessions.

- Send invitations, track RSVPs, and manage event follow-ups.

Content Development

- Proofread and post blogs or articles.

- Transcribe meetings and videos into written content.

E-commerce Management

- Manage product listings and inventory (e.g., Kajabi).

- Process orders, returns, and refunds.

Research

- Conduct competitive analysis and benchmark studies.

- Compile summaries and source quotes or vendors as needed.

Training & Process Development

- Document workflows and create SOPs.

- Assist in onboarding new team members and creating training materials.

Requirements:

a) Proven experience in digital marketing and virtual assistance.

b) Proficiency with software/platforms such as Kajabi, WordPress, Zapier, ManyChat, CapCut, and Canva.

c) Strong graphic design and video editing skills.

d) Solid understanding of email marketing, CRM management, and sales funnel techniques.

e) Excellent English communication skills (written and verbal).

f) Strong organizational abilities and attention to detail.

g) Reliable and able to meet deadlines with minimal supervision.