Digital Marketing Specialist

About Us:
ThriveHaus is a dynamic and rapidly growing marketing agency specializing in digital marketing solutions for startups and small businesses. We are dedicated to delivering innovative strategies that drive growth and maximize ROI for our clients.

Role Overview:
We are seeking a talented Digital Marketing Specialist to join our team. The ideal candidate will be responsible for developing, implementing, and managing digital marketing campaigns across various channels to support our clients’ marketing objectives. This position will be fully remote.

Key Responsibilities:
• Develop and execute comprehensive digital marketing strategies, including SEO, PPC, social media, and email marketing campaigns.
• Conduct keyword research, competitor analysis, and SEO audits to optimize website performance and organic search rankings.
• Manage and optimize paid advertising campaigns on platforms such as Google Ads, Facebook Ads, and LinkedIn Ads.
• Create engaging content for social media channels, blogs, and websites to drive audience engagement and brand awareness. • Monitor campaign performance, analyze metrics, and provide actionable insights and recommendations for continuous improvement.
• Collaborate with cross-functional teams including content creators, designers, and developers to ensure cohesive marketing efforts.
• Stay updated with industry trends and best practices in digital marketing and recommend strategies to clients based on insights.

Requirements:
• Proven experience as a Digital Marketing Specialist or similar role, with a track record of successful digital marketing campaigns.
• In-depth knowledge of SEO, SEM, PPC, social media marketing, and email marketing best practices.
• Experience managing advertising budgets and optimizing campaign performance to achieve KPIs.
• Strong analytical skills and proficiency in Google Analytics or similar tools for performance tracking and reporting.
• Excellent communication and interpersonal skills, with the ability to collaborate effectively in a team environment.
• Bachelor’s degree in Marketing, Digital Technologies, or a related field is preferred.