Digital Ads Expert (Facebook, Google & TikTok Ads)

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TYPE OF WORK

Gig

SALARY

300-400

HOURS PER WEEK

TBD

DATE POSTED

Feb 26, 2025

JOB OVERVIEW

We are seeking a highly skilled Digital Ads Expert to manage and optimize paid advertising campaigns across Facebook, Google, and TikTok. The ideal candidate is an experienced performance marketer who understands audience targeting, ad creatives, campaign scaling, and analytics. You will be responsible for driving high-quality leads, conversions, and ROI for various clients.

Key Responsibilities
Develop, launch, and optimize Facebook, Google, and TikTok Ads campaigns.
Conduct audience research and implement advanced targeting strategies.
Create, test, and refine ad creatives, copy, and landing pages for better performance.
Manage ad budgets efficiently to maximize ROI and minimize wasted spend.
Implement A/B testing on ads and landing pages for performance improvements.
Track and analyze key metrics (CTR, CPC, ROAS, CPA, etc.) and generate reports.
Stay updated on platform changes, trends, and best practices to ensure campaign success.
Work closely with the marketing team to align ad strategies with business goals.
Qualifications & Skills
Proven experience running and scaling Facebook, Google, and TikTok Ads with measurable success.
Strong knowledge of audience segmentation, retargeting, and conversion tracking.
Expertise in using Meta Ads Manager, Google Ads, and TikTok Ads Manager.
Ability to analyze data and make strategic optimizations for higher conversion rates.
Experience with landing page optimization and conversion rate improvements.
Strong copywriting skills for ad creatives and landing pages.
Knowledge of UTM tracking, pixel setup, and attribution modeling.
Experience in lead generation, eCommerce, or high-ticket sales funnels is a plus.
Ability to work independently and meet deadlines in a fast-paced environment.

Preferred Tools & Platforms
Meta Ads Manager
Google Ads & Google Analytics
TikTok Ads Manager
Google Tag Manager
Hotjar, Unbounce, or other landing page tools
Zapier or automation tools
Why Work With Us?
Work on exciting projects with diverse industries.
Fully remote & flexible schedule.
Competitive pay based on experience and performance.
Opportunity for long-term collaboration and growth.

ONLY applicants with portfolios, case studies, or screenshots within the last year will be considered.

SKILL REQUIREMENT
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