Automation and Marketing Developer

Overview:
We’re seeking a sharp, tech-savvy Virtual Assistant to own and optimise our marketing automation strategies. You’ll build and maintain efficient workflows, set up targeted marketing campaigns, and analyse data to boost lead generation and customer engagement. If you’re a forward-thinker with a knack for streamlining processes, we want you on our team.

Key Responsibilities:

Automation Workflows: Develop, implement, and maintain automation campaigns (email funnels, chatbots, CRM integrations, etc.) to drive conversions and nurture leads.
Marketing Campaigns: Collaborate with teaUpgrade to see actual infombers to create targeted marketing strategies that resonate with audiences and grow brand awareness.
Data Analysis: Track key performance indicators, generate actionable insights, and refine campaigns based on data-driven decisions.
System Integration: Ensure marketing tools and CRMs are properly configured and seamlessly integrated.
Continuous Improvement: Proactively suggest improvements in automation processes, staying on top of emerging technologies and best practices.
Required Skills and Qualifications:

Proven experience with marketing automation platforms (e.g., HubSpot, ActiveCampaign, or similar).
Strong understanding of CRM systems and integration methodologies.
Solid grasp of analytics platforms (Google Analytics, campaign tracking tools) for reporting and optimisation.
Excellent written communication skills and attention to detail.
Self-motivated, deadline-focused, and able to juggle multiple tasks independently.
Familiarity with coding or scripting (HTML, CSS, JavaScript) is advantageous but not mandatory.
Why You’ll Love This Role:

You get to make a tangible impact on lead generation and customer engagement.
Flexibility to work from anywhere, coordinating with a forward-thinking organisation.
Opportunities to expand your skill set across various marketing technologies.
Be part of a dynamic team committed to growth, innovation, and staying ahead of the curve.
If you’re ready to elevate marketing efforts through streamlined automation and data-driven strategies, we’d love to hear from you.