Video Editing, Graphic Design, Social Media Marketing Strategy

My role in the coffee company extended far beyond just posting on social media. I was the central point of contact for all marketing efforts. I presented our coffee directly to customers, ensuring they understood its quality and uniqueness. I also managed all product information online, answering customer questions and providing detailed descriptions. To ensure smooth delivery, I handled logistics, especially for long-distance orders. I researched and suggested cost-effective shipping options, helping customers receive their coffee efficiently. Essentially, I was responsible for every step of the customer journey, from initial online engagement to final product delivery.

For two vibrant years, I immersed myself in the dynamic world of social media marketing within a Filipino company. It was a hands-on experience, a daily dance of creativity and strategy. I became the voice behind our brand's online presence, crafting engaging Facebook reels, eye-catching posters, and compelling content that resonated with our target audience. Each post, each reel, was a calculated step towards building brand awareness and fostering a connection with potential customers. I witnessed firsthand how strategic social media management could bridge the gap between our products and those who needed them, transforming clicks into tangible customer relationships. The experience was a constant learning curve, a thrilling journey of navigating the ever-evolving landscape of digital marketing in the Philippines.

I also created simple videos to promote our local coffee. These videos were another way to show people our products and get them interested. It was a good strategy to help more people learn about our coffee.