Current Employment Status:
Hired Part Time on Aug 12, 2022
Hired Full Time on Apr 7, 2025
For the past 6 years, I’ve worked with top e-commerce brands across fashion, beauty, jewelry, health, and supplements—designing compelling static ad creatives and writing conversion-focused copy.
In my previous roles, I created high-performing Meta ad creatives that increased ROAS and engagement for 25+ eCommerce brands. I also developed short, punchy ad copy aligned with each brand’s unique voice—driving measurable increases in conversions—along with structured UGC creative briefs built for performance.
I’m a results-driven Creative Strategist and Director with a proven ability to scale eCommerce and DTC brands from the ground up—building creative systems, leading creative teams, and driving consistent performance across paid social. I’ve developed full creative strategies and managed teams of graphic designers and video editors to deliver weekly ad content optimized for Meta and TikTok.
From scratch, I’ve helped brands establish their entire creative workflow—from testing frameworks to iteration systems—ensuring a steady pipeline of high-performing static and UGC video ads. I specialize in UGC and TikTok-style creatives that feel native, authentic, and platform-optimized, with dozens of top-performing ads under my belt.
Experience: Less than 6 months
Experience: Less than 6 months
Experience: Less than 6 months
Experience: 2 - 5 years
“For years, I maxed out my hours, got burnt out, and the quality of my work would start to go down. I decided to take the leap, hire correctly, and now it frees up my time to focus on growing the business.”
Tyler Gies
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